Portuguese Basketball League renamed Betclic League after sponsorship deal

Betclic

Betclic, a French sports betting operator, has joined the Portuguese Basketball Federation’s sponsorship portfolio.

As a result of the three-year agreement, Betclic will increase its brand visibility and marketing capabilities in the Portuguese sports and sports wagering space, with the Portuguese Basketball League renamed the Betclic League.

“Betclic’s entry as the main sponsor of the basketball league also represents a firm step in our ambitions. It will bring national sport a new paradigm of visibility that we couldn’t achieve,” says Country Manager of Betclic Portugal.

 

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Nassima Azmzm

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