As part of the expansion of the brand on the U.S. gaming market, the Macau sales, and marketing company XSGames has confirmed an agreement with HOGO.
The EGM-arm at XSGames, headquartered in Taiwan in Sydney, announced its planned expansion into the Americas. They will also participate in the Las Vegas-based G2E 2021. The group develops both slot machine cabinets and gaming software, currently used in various Asian Pacific markets. The planned expansion includes an initial focus on the western markets of America. It also includes a long-term plan to grow across the country.
HOGO will develop and manage XSGames’ brand presence in America under the agreement between the two companies. HOGO will be based in California to assist XSGames with its state-wide sales and marketing strategy and to develop marketing plans for the G2E Las Vegas 2021, 20 22 and NIGA 2022 industries.